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HARTOD INSPIRED BY CARHARTT
Detroit, MI, USA
Hartod (“Heart of Detroit”) is a conceptual brand inspired by Carhartt’s mission to celebrate those who give meaning to hard work. This campaign, “Hard Work Makes Meaning,” explores how purpose transforms labor into legacy through social storytelling, design, clothing integration, and digital experience.
SCOPE
creative direction • logo design • copywriting • ai concepting
ai image generation • graphic design
Let's talk
Feeling inspired and Ready to put Brand Leadership to work?
Whether you need a Fractional Brand Director, a strategic audit, or campaign leadership, it starts with a conversation. No pitch decks. No pressure. I'm not a sales guy. Just straight talk about where your brand is and where it should be.
20-minute discovery call.
No commitment required.
Available for Metro Detroit and remote engagements nationwide.
Flexible scopes: retainer, hybrid, project-based.
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