I'M A BRAND PSYCHO
It's not that I want to create killer brand personas that manipulate the masses - driving loyalty and engagement - it's just something inside that compels me, like an obsession or the need to breathe.
METHOD TO MY MADNESS
OBSESSIVELY PLUGGED IN
Before your project begins, I'm already tuned in to design trends, search algorithms, consumer interests, generational segmentation, and brand psychology. This is where my brain lives all day, every day.
PSYCHOLOGICAL PROFILING
Central to my approach is a deep understanding of human psychology. I'll meticulously profile your company's audience, delving into their fears, desires, motivations, and quirks. This allows me to craft compelling messages, visuals, and a brand persona that resonates on a primal level, evoking emotional connection and driving engagement.
STRATEGIC DISRUPTION
Armed with design trends, industry knowledge, a psychological profile of your audience, and 15 years of experience, it's time to break the rules. In a sea of sameness, you must be willing to disrupt and be different.
CONTROLLING THE CHAOS
This might be where I say "trust the process." As the project explodes with ideas and seemingly unconnected thoughts, it's my job to create a new world for these ideas to live in. This will become your brand's new universe.
GET IN TOUCH WITH ME
LOOKS LIKE YOU NEED TO GET SOMETHING OFF YOUR CHEST.. LET'S GRAB A COFFEE AND HAVE A SESSION.